Here’s something that a lot of people don’t understand with content creation: you evolve as you create on a regular basis!!

This is something that came to me the other day. I was reading these articles on creating and it hit me like a ton of bricks.

If one were to be a creator, regardless of what it is, they have to make new content DAILY. When I started YouTube in February 2007 (wow, ten years next month), I thought the key to have a successful channel was to attempt to make a viral video. YouTuber Casey Neistat made a couple of viral videos and explains how and why they become such.

Long story short, to have a viral video, make sure it has an INTERESTING TITLE, the video has GOOD TIMING, and the video itself is INNOCENT. Those things certainly help to get attention but there’s more to KEEP the attention.

Everything done boils down to being consistent with the work, being good (according to the viewers) and just being a genuine person. Notice I didn’t say “good” or “bad”, just being real.

It took me NINE years to understand this. Even when I first started Shaun On Site (back when it was called Pop Over Asia), I still had that old mindset of thinking I needed to create a viral video. The thing with me being consist started when I changed the name of my channel. I got tired of being stuck with 725 views for THREE months. I let my anger out in a video and on Facebook many times for a month before I made the effort to just change.

The change came when I put myself in motion. If there’s anything you want to do, you have to do it again and again.

See how well it works for you in 30 days.